CRM - Latest Trends

Latest Advancements in CRM – Stay Ahead Of The Game

The customer relationship management (CRM) industry is in a constant state of evolution, with new advancements and developments emerging on a regular basis. These advancements range from artificial ...
Facebook Ad Best Practices

Maximizing Your Facebook Ad Success – 12 Best Practices

Creating effective Facebook (FB) ads can be a powerful tool in driving traffic to your website and increasing conversions for your business. However, it is important to be well-versed in the ...
Retargeting, Truman, Modern Marketing

Truman’s World Is Now Digital

In 1998, Jim Carrey starred in the film “The Truman Show,” a movie about a man whose entire life was broadcasted on television as a reality show, unbeknownst to him. The show’s ...
Landing Page Best Practices

How to Create a Landing Page That Converts: 11 Best Practices

Landing pages are an important part of any online marketing campaign, providing a focused, dedicated space for visitors to take a specific action. Whether you’re looking to generate leads, drive ...

Entrepreneur Spotlight: Akio Morita

“We plan to lead the public with new products rather than ask them what kind of products they want, the public doesn’t know what is possible, but we do” Akio Morita knew it right. ...

From Confinement to Adventure: The Rise of Revenge Travel

The ongoing pandemic has created an unprecedented situation, leading to a marked change in the behavior of Indian travelers. The restrictions on work and household activities have propelled ...

Real Estate vs COVID-19: Data Trends

The out-break of the virus has had a cascading impact on the Indian Economy. Demand is down. Supply chain is broken. And the real estate sector is reeling under the impact of the COVID-19. The sector ...

Entrepreneur Spotlight: Vandana Luthra

It has been rightly said, “You can juggle motherhood while running a business and be great at both.” Vandana Luthra, the founder of VLCC Health Care Ltd. has proven this with her hard work, resilience ...

Know More About Paramantra – Part 1

This article is written to share information that is not available on Paramantra’s website. It has been written for prospective buyers conducting research to understand more about Paramantra. If ...

CRM Implementation for Fin-Tech Startup

In September of 2019, the bad loan ratio for MSMEs stood at 12.2%. This is a 50% bps rise from just a year ago. These rates are expected to further rise given the economic crisis due to COVID-19. ...