Shaunak Chakraborty

Native Ads for B2B

Native Ads for B2B: A Comparative Analysis

A B2B enterprise ought to contemplate native advertising as it presents an exceptional prospect to interact with prospective clients in a discreet and efficient manner, in comparison to conventional advertising approaches. Native advertising denotes a mode of paid media that aligns with the design and functionality of the platform where it is displayed.  Dissimilar to …

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Facebook Ad Best Practices

Maximizing Your Facebook Ad Success – 12 Best Practices

Creating effective Facebook (FB) ads can be a powerful tool in driving traffic to your website and increasing conversions for your business. However, it is important to be well-versed in the platform’s targeting options and best practices to achieve the desired results. This article will provide a comprehensive guide on how to create compelling Facebook …

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Landing Page Best Practices

How to Create a Landing Page That Converts: 11 Best Practices

Landing pages are an important part of any online marketing campaign, providing a focused, dedicated space for visitors to take a specific action. Whether you’re looking to generate leads, drive sales, or promote a new product or service, a well-designed landing page can help you achieve your goals.  Here are some best practices for creating …

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COVID-19 Impact on Indian Real Estate: An In-Depth Data Analysis

The recent outbreak of COVID-19 has brought about a significant decline in the Indian economy. The pandemic has created a domino effect of disruptions, with a marked decrease in demand, a dismantled supply chain, and a severely impacted real estate sector. The industry is currently facing two pressing challenges: lead generation and retention. Property owners …

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